We deliver Real Results & insights for clients through expert media strategy & execution

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Trusted by top media agencies and brands

How We Work

POWERED BY AI

We connect agency partners with inventory to engage audiences, and leverage those connections to reveal detailed performance attribution and insights that power ever-improving campaigns.

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Agencies

Agencies

Agencies work with COOL Media to define client goals. Tell us what formats, budget, and campaign parameters you're shooting for.

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Agencies

Agencies work with COOL Media to define client goals. Tell us what formats, budget, and campaign parameters you're shooting for.

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Inventory

Inventory

We buy our inventory right at the source, through direct partnerships, so you don't have to. All our inventory is premium, vetted, and primed for scale and performance.

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Inventory

We buy our inventory right at the source, through direct partnerships, so you don't have to. All our inventory is premium, vetted, and primed for scale and performance.

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Audiences

Audiences

We use precise audience data to ensure that your ads get in front of the exact people you're trying to reach. Get better engagement than ever, with less waste.

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Audiences

We use precise audience data to ensure that your ads get in front of the exact people you're trying to reach. Get better engagement than ever, with less waste.

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Insights

Insights

Our attribution dashboard provides more accurate information about where your customers are and where they're coming from — letting you make the most informed decisions possible.

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Insights

Our attribution dashboard provides more accurate information about where your customers are and where they're coming from — letting you make the most informed decisions possible.

What We Offer

Our managed-service solution ensures tier-one service levels, measurement attribution, insights, and dashboard capabilities, tailored for media platforms—specifically, connected TV (CTV).

Performance Attribution

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Best-In-Market Client Service

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Brand Measurement Solutions

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Performance-Based Attribution

Understand real world outcomes through multi-method attribution, incremental-lift analysis, daily reporting & machine learning optimisation.

  • Unique and customisable
  • Multiple platforms and devices
  • Targeting, tracking and campaign management

Learn More >

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Best-In-Market Client Service & Media Trading

We provide comprehensive support, attentive service, and expert advice to make your campaigns successful.

  • Personalised customer service solutions with transparent reporting
  • Targeted tailor-made media campaigns for desired outcomes
  • Expert media buying and programmatic campaign optimisation

Learn More >

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Brand-Based Measurement Solution

Our panel-based, cookie-less measurement solution provides accurate yet simple tracking and brand insights.

  • Statistically relevant Ad Recall benchmarks
  • Measure success beyond standard metrics (reach, frequency, and VCR)
  • Detailed effectiveness studies showcase your brand’s impact

Learn More >

How Cool Media provided an in-depth brand analysis revealing a 21% ad recall rate for Suzuki.

View Case Study

Never wonder What Works

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The COOL Media dashboard offers a distinctive, tailor-made measurement solution, enabling us to enhance targeting, tracking, and campaign management for our agency partners across a multitude of platforms and devices, while also granting them access to real results and insights.

“Working with COOL Media is an absolute pleasure. Their attention to detail, service levels and willingness to help is fantastic. The dashboard presents all the detail in an easy to comprehend format. A great all round experience.”

Tim Costello

Founder & CEO at Media47

“Cool Media's dashboard is setting a standard few other outlets are reaching right now. We found the insights it provided to be extremely helpful - and using the dashboard itself to be a snap.”

Ben Lynch

Group Media Director at Noisy Beast

“Working with COOL Media has been a game-changer for us, allowing us to focus on strategic initiatives while they handle the intricacies of digital advertising with precision. Their professionalism and commitment to delivering results make them an invaluable partner to Aeon.”

Debbie Taylor

General Manager at Aeon Marketing

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